Responsibilities

• Plan and manage digital marketing initiatives across social media, website, EDMs and other online channels to drive engagement and footfall.
• Create, curate and coordinate content with creative and media agencies, ensuring consistent branding across online and offline platforms.
• Track campaign performance and digital analytics, providing insights and recommendations to improve reach, engagement and conversion.
• Support the planning and execution of mall-wide marketing campaigns, seasonal promotions and shopper activations.
• Coordinate marketing materials, timelines and production for campaigns, advertisements and promotional assets.
• Assist in promoting and managing advertising and event spaces, including scheduling, coordination of setups and ensuring compliance with guidelines.
• Work with tenants and partners on joint marketing initiatives, campaigns and in-mall activities to drive participation and sales.
• Support loyalty initiatives, e-voucher programmes and campaign administration, including reporting and post-campaign reviews.   

Requirements:

• Diploma or Degree in Marketing, Communications, Business or a related discipline.
• At least 2 to 5 years of relevant experience in marketing, digital marketing, communications or promotions, preferably within retail, lifestyle or consumer-focused environments.
• Strong hands-on experience with digital marketing channels and social media platforms, with working knowledge of analytics tools and digital advertising.
• Organised, creative and proactive, with strong communication skills and the ability to manage multiple projects in a fast-paced environment.

Please submit your updated resume in Word format by using the Apply Now Button.
We regret that only shortlisted candidates will be notified. Email resume to [email protected]
People Profilers Pte Ltd, 20 Cecil Street, #08-09, PLUS Building, Singapore 049705.
Tel: 6950 9724
http://www.peopleprofilers.com
EA License Number: 02C4944
Registration Number: R1872398
Posting Personnel: Ng Jwee Ken
Ref: 8X35RR3V