Responsibilities

·       Marketing Strategy & Planning: Develop and implement marketing strategies to support B2B lead generation and business growth.

·       Marketing Operations & Governance: Manage marketing processes and ensure alignment with business objectives.

·       Performance Analysis & Reporting: Monitor marketing performance and provide insights through reports and dashboards.

·       Budget Management & ROI Optimisation: Manage marketing budgets and optimise return on investment.

·       Cross-Functional Collaboration: Work with internal teams to support client acquisition and revenue goals.

·       Content & Brand Development: Support branding and thought leadership initiatives.

·       Vendor & Stakeholder Management: Coordinate with vendors and stakeholders to ensure smooth delivery of marketing activities.

Requirements

·       Technical Acumen: Strong background Google Analytics, Google Tag Manager, and Excel / Google Sheets (data analysis)

·       Leadership: Strong communication and collaboration skills. Ability to work cross-functionally with sales, consulting, and leadership teams. Strong organisational skills with the ability to manage multiple projects and priorities