Job Summary

We are seeking a Market Intelligence Assistant to systematically track, monitor, and analyze competitor marketing activities across global markets, focusing on China-related channels. You will deliver structured reports and insights to support marketing, product operations, and campaign planning.

Responsibilities

• Monitor and track competitors’ online and offline marketing activities, including promotional campaigns, brand initiatives, KOL collaborations, and community engagement to identify market trends and opportunities
• Collect, verify, and document campaign details such as format, mechanics, rewards structure, key selling points, and target audience to ensure accurate intelligence gathering
• Review publicly available sources including social media, community discussions, official announcements, and market updates to evaluate campaign visibility, user engagement, and market impact
• Consolidate fragmented information into clear weekly market intelligence updates and ad hoc thematic reports to inform internal stakeholders’ decision-making
• Maintain a structured archive of competitor campaign records to support team reference and future analysis
• Respond to specific intelligence requests from internal teams, including Marketing and Product, by preparing relevant background materials and insights

Requirements

• Diploma or Bachelor’s degree in Marketing, Business, Communications, Economics, or related discipline
• Ability to read and analyze Chinese-language sources to monitor competitor activities, community discussions, and market information across China-focused channels (essential for role’s focus on China-related markets)
• Strong research skills to gather, verify, and cross-check information from multiple public sources
• Good analytical and writing skills to summarize findings into clear, structured reports
• Basic understanding of cryptocurrency, blockchain, or Web3 markets
• Prior internship or work experience in market research, competitor analysis, campaign analysis, or related fields
• Self-motivated, detail-oriented, and able to work independently in a fast-paced environment