Digital & Social Media Marketing

• Work with digital agencies and internal stakeholders to manage social media and digital marketing initiatives.

• Oversee content development for social media, websites, CRM, and other digital platforms.

• Monitor digital marketing performance and optimize engagement strategies.

Customer Engagement & CRM

• Support customer loyalty programmes and customer engagement initiatives.

• Analyse customer behaviour and feedback to improve customer experience.

• Develop initiatives to increase customer retention and repeat purchases.

Stakeholder Management

• Collaborate with Operations, E-commerce, Product Development, Finance, and external vendors to ensure successful execution of marketing initiatives.

• Manage relationships with creative agencies, media partners, and suppliers.

Budget & Reporting

• Assist in managing the marketing budget and campaign expenditures.

• Track KPIs and prepare regular performance reports.

• Ensure projects are delivered within budget and timelines