Roadshow Planning & Execution

- End-to-end planning, coordination and supervision of corporate and public roadshows

- Develop schedules, timelines and contingency plans

- Source agents, manage logistics, leads and on-ground execution

- Enforce brand standards and messaging consistency

Business Development

- Identify and prospect new business units and revenue opportunities

- Facilitate partner meetings and support growth strategies

- Conduct market research, trend analysis and competitor benchmarking

Outlet & Product Support

- On-ground support during product launches and campaign periods

- Coordinate staff training, promotional materials and in-store activations

- Primary liaison between marketing HQ and outlet teams

- Monitor sales performance and prepare post-launch reports

Others

- Ad-hoc duties and cross-functional project support as required