About prettyFIT

prettyFIT is a leading women’s footwear brand in Singapore, renowned for its commitment to quality, style, and customer satisfaction. As we continue to grow both locally and internationally, we are looking for a CRM Marketing Executive to enhance our team in elevating our brand presence and driving our marketing efforts forward.

Job Description

As a CRM Marketing Executive, you drive customer retention and loyalty with customer data analytics, execute targeted marketing communications and campaigns. You will manage our membership program and enhance our customer journey, to achieve sales objectives and elevated customer experience.

Key Responsibilities:

·        Database management – maintaining, updating and segmenting customers’ and members’ database for accurate targeting of marketing campaigns.

·        Customer Experience Improvement – managing our membership program, customer inquiries and feedback, developing strategies to optimize customer satisfaction.

·        Marketing communications – plan and implement engaging communications across email and messaging platforms.

·        Data Analysis and reporting – analysing customer purchase patterns, communication, marketing and advertisement campaign performances, and providing actionable insights.

·        Campaign and event coordination – supporting the team in the planning and execution of marketing initiatives

·        Expenses tracking and reporting – supporting marketing budget tracking and expense reporting.

Required Skills and Qualifications:

·        Experience in CRM software

·        Analytical skills -  strong ability in interpreting data and create reports

·        Communication skills - strong verbal and written communication skills for engaging with customers and internal teams.

·        Retail knowledge – understanding of retail industry and e-commerce and added advantage.

·        Educational background – degree or diploma in marketing, business or related fields

If you are motivated professional looking to join a dynamic and growing brand, we would love to hear from you! At prettyFIT, we believe in creating a positive and supportive work environment that encourages growth and development. We offer competitive remuneration and benefit packages, as well as opportunities for career advancement.

To apply, please submit your resume and cover letter to [email protected] detailing your relevant experience and why you are the perfect fit for the role.