Key Responsibilities:

• Lead the end-to-end planning and execution of integrated marketing campaigns across digital, social media, email, and print channels
• Develop compelling campaign concepts and creative briefs that align with brand objectives and resonate with target audiences
• Coordinate with internal teams and external vendors to ensure every campaign element is delivered on time and to the highest standard
• Monitor and analyse campaign performance metrics daily, translating data into clear insights and actionable optimisation strategies
• Manage campaign budgets with precision — tracking expenditures and ensuring all activities are delivered within allocated resources
• Conduct thorough post-campaign analysis and prepare comprehensive reports packed with findings and improvement recommendations
• Research industry trends and competitor campaigns to keep strategies innovative, fresh, and consistently ahead of the market
• Build and maintain strong relationships with media partners, agencies, and creative collaborators that elevate overall campaign quality

Requirements:

• Minimum Diploma and above
• Creative thinker with a passion for marketing and trying new approaches
• Entry-level candidates are welcome to apply — training will be provided

EA License Number: 25C2980

Disclaimer: By applying, you consent to the collection and use of your personal data for recruitment purposes in accordance with Singapore's PDPA. Your application may be considered for this and other suitable roles.