Role and Responsibilities

1) Business Development & Expansion

• Identify opportunities for new outlets, concepts, pop-ups, or revenue streams.

• Support feasibility studies, site evaluations, and business proposals.

• Coordinate and support new outlet openings (pre-opening setup, SOPs, training, soft opening).

• Work with landlords, mall management, and external partners on commercial matters.

2) Operations Management

• Oversee daily operations of assigned outlets to ensure smooth service, quality, and compliance.

• Monitor sales performance, manpower deployment, food cost, and operating expenses.

• Ensure SOPs, hygiene, food safety, and licensing requirements are consistently met.

• Work closely with Outlet Managers, Chefs, and Supervisors to resolve operational issues.

• Conduct regular outlet visits, audits, and performance reviews.

• Implement process improvements to enhance efficiency and customer experience.

3) Financial & Cost Control

• Review outlet P&L, identify cost leakage, and implement corrective actions.

• Control food cost, wastage, inventory, and supplier usage.

• Support budgeting, forecasting, and monthly performance reporting.

4) Sales, Marketing & Growth Initiatives

• Collaborate with Marketing on promotions, campaigns, and outlet launches.

• Drive initiatives to improve sales mix, average check size, and repeat customers.

• Support menu engineering, pricing strategies, and seasonal offerings.

5) Reporting & Management Support

• Prepare operational and business performance reports for management.

• Track KPIs and recommend improvement actions.

• Support management on ad-hoc projects and expansion planning.