We are seeking a dynamic and results-driven Assistant Director of Catering to support the overall catering sales strategy and drive revenue growth for the hotel. The ideal candidate will be responsible for developing and securing corporate, MICE, wedding, and social event business while assisting in leading the catering sales team to achieve departmental objectives. This role requires strong sales acumen, leadership capabilities, and excellent client relationship management skills.

Key Responsibilities

Sales & Revenue Generation

• Drive catering sales revenue through proactive solicitation of corporate, MICE, wedding, and social event business.
• Identify and develop new business opportunities to achieve departmental revenue targets.
• Conduct sales calls, client meetings, presentations, and hotel site inspections.
• Build and maintain strong relationships with existing and prospective clients, event planners, and corporate partners.
• Negotiate contracts and close business opportunities effectively.
• Collaborate closely with Banquet Operations and other departments to ensure seamless event execution and guest satisfaction.
• Monitor market trends and competitor activities to identify business opportunities and maintain competitiveness.

Leadership & Team Management

• Support the Director of Sales in managing the daily operations of the catering sales department.
• Lead, coach, and motivate the catering sales team to achieve KPIs and revenue goals.
• Provide guidance and support to team members in handling client enquiries, negotiations, and event coordination.
• Foster a positive and high-performing team environment.

Administrative & Reporting

• Prepare sales forecasts, monthly reports, and revenue analysis.
• Maintain accurate account and booking records in Delphi, Opera, or relevant sales systems.
• Assist in annual budgeting, forecasting, and strategic sales planning.
• Ensure all contracts, proposals, and event documentation are properly managed and updated.

Requirements

• Minimum 4 years of relevant hotel catering or event sales experience in Singapore.
• Prior supervisory or managerial experience preferred.
• Strong knowledge of MICE, weddings, and banquet operations.
• Proven track record in achieving sales targets and managing key accounts.
• Excellent communication, negotiation, and interpersonal skills.
• Strong organizational and problem-solving abilities.
• Proficient in Microsoft Office and hotel sales systems such as Delphi and Opera.
• Ability to work flexible hours, including weekends and public holidays when required.